Synear vs Laoban · Bay Area shelf head-to-head
Synear and Laoban, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Laoban carries more Brand PowerLaoban is in more Bay Area grocersLaoban fields the deeper lineup
Synear
Laoban
15
brand power
46
5
products
15
1
categories
4
1
subcategories
5
1
grocers
11
$6.97
avg price
$9.41
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Synear▭ Laoban
Distribution · 30% of score4·46
S
carried in 1 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score34·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Synear
no top category Laoban doesn’t also play in.
only Laoban
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Synear · 0
no exclusive doors — everywhere Synear is, Laoban is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Synear · Laoban
