Wild West Chocolate vs Hu · Bay Area shelf head-to-head
Wild West Chocolate and Hu, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Hu carries more Brand PowerHu is in more Bay Area grocersHu fields the deeper lineup
Wild West Chocolate
Hu
23
brand power
55
6
products
31
3
categories
6
3
grocers
18
$3.12
price per oz
$3.04
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Wild West Chocolate▭ Hu
Distribution · 30% of score13·75
W
carried in 3 of 24 Bay Area grocers·carried in 18 of 24 Bay Area grocers
Depth · 25% of score39
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Wild West Chocolate
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Wild West Chocolate · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Wild West Chocolate · Hu
