Woody’s vs Bachan's · Bay Area shelf head-to-head
Woody’s and Bachan's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Bachan's carries more Brand PowerBachan's is in more Bay Area grocersBachan's fields the deeper lineupWoody’s sits further up the premium end
Woody’s
Bachan's
20
brand power
51
7
products
16
3
categories
2
3
subcategories
3
7
grocers
21
$16.36
avg price
$10.48
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Woody’s▭ Bachan's
Distribution · 30% of score29·88
W
carried in 7 of 24 Bay Area grocers·carried in 21 of 24 Bay Area grocers
Depth · 25% of score44
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Woody’s
only Bachan's
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Woody’s · 0
no exclusive doors — everywhere Woody’s is, Bachan's is too.
only Bachan's · 14
both sides measured by the same instruments on the same shelves · see each brand’s full page: Woody’s · Bachan's