Reading the shelf…
Solely: Fruit Jerky runs 11 products across 4 categories, stocked in 13 of 24 Bay Area grocers. Its biggest footprint is fruit snacks, at 5% of the shelf. A mid-tier presence · Brand Power 43/100.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 13 of 24 Bay Area grocers. how many stores stock the brand.
11 products in the catalog. how deep the product line is (saturating).
spans 4 categories. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Solely: Fruit Jerky (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Solely: Fruit Jerky · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Solely: Fruit Jerky in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
every Solely: Fruit Jerky product in stock, cheapest first.








Bay Area grocers where neither the digital catalog nor our shelf photos show Solely: Fruit Jerky· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Solely: Fruit Jerky Pineapple, Organic, Single Strip · its most-distributed SKU (11 doors) in Gummy Fruit Snacks, the biggest opening. The closest open door is United Markets · 5 rivals already on that shelf.
~2% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 77% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
24 storefronts across 13 grocers carry it · tap a pin to open the store.
already on that shelf: bear fruit snacks, annie's, solely
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.
Bay Area stores already carrying Solely: Fruit Jerkythat meaningfully merchandise other categories it sells but isn't in here yet · ranked by open categories. A door already won, with room on adjacent shelves.
open here: Chocolate Covered Dried Fruit, Dried Mixed Fruit, Fruit Bars
open here: Chocolate Covered Dried Fruit, Fruit Bars, Gummy Fruit Snacks
open here: Chocolate Covered Dried Fruit, Fruit Bars
open here: Chocolate Covered Dried Fruit, Fruit Bars
open here: Chocolate Covered Dried Fruit, Fruit Bars
open here: Dried Mixed Fruit
open = the store meaningfully carries that category (real depth, not a token SKU) and Solely: Fruit Jerky sells it elsewhere but has no SKU here.