9lives vs Wellness · Bay Area shelf head-to-head
9lives and Wellness, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Wellness carries more Brand PowerWellness is in more Bay Area grocersWellness fields the deeper lineup
9lives
Wellness
7
brand power
53
5
products
53
1
categories
3
2
subcategories
4
3
grocers
13
$3.96
avg price
$4.36
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ 9lives▭ Wellness
Distribution · 30% of score13·54
9
carried in 3 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth · 25% of score34·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only 9lives
no top category Wellness doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only 9lives · 0
no exclusive doors — everywhere 9lives is, Wellness is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: 9lives · Wellness