Bread Srsly vs Rize Up Bakery · Bay Area shelf head-to-head
Bread Srsly and Rize Up Bakery, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Bread Srsly is in more Bay Area grocersRize Up Bakery fields the deeper lineup
Bread Srsly
Rize Up Bakery
33
brand power
34
7
products
15
3
categories
3
4
subcategories
5
10
grocers
5
94.6¢
price per oz
76.5¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Bread Srsly▭ Rize Up Bakery
Distribution · 30% of score42·21
carried in 10 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Bread Srsly
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Bread Srsly · 5
only Rize Up Bakery · 0
no exclusive doors — everywhere Rize Up Bakery is, Bread Srsly is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Bread Srsly · Rize Up Bakery
