Canyon Bakehouse vs Rudi's · Bay Area shelf head-to-head
Canyon Bakehouse and Rudi's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Canyon Bakehouse is in more Bay Area grocersRudi's fields the deeper lineupCanyon Bakehouse sits further up the premium end
Canyon Bakehouse
Rudi's
41
brand power
45
18
products
26
2
categories
5
9
subcategories
12
14
grocers
12
58.4¢
price per oz
36.7¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Canyon Bakehouse▭ Rudi's
Distribution · 30% of score58·50
carried in 14 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Canyon Bakehouse
only Rudi's
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Canyon Bakehouse · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Canyon Bakehouse · Rudi's
