Cedar's Mediterranean Foods vs The Hummus Guy · Bay Area shelf head-to-head
Cedar's Mediterranean Foods and The Hummus Guy, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Cedar's Mediterranean Foods carries more Brand PowerThe Hummus Guy is in more Bay Area grocersCedar's Mediterranean Foods fields the deeper lineup
Cedar's Mediterranean Foods
The Hummus Guy
30
brand power
12
12
products
4
5
categories
3
1
grocers
3
$5.45
avg price
$6.41
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Cedar's Mediterranean Foods▭ The Hummus Guy
Distribution · 30% of score4·13
C
T
carried in 1 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score63·28
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only The Hummus Guy
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Cedar's Mediterranean Foods · 1
only The Hummus Guy · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Cedar's Mediterranean Foods · The Hummus Guy