Four Sigmatic vs Peet's Coffee · Bay Area shelf head-to-head
Four Sigmatic and Peet's Coffee, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Four Sigmatic is in more Bay Area grocersPeet's Coffee fields the deeper lineupFour Sigmatic sits further up the premium end
Four Sigmatic
Peet's Coffee
46
brand power
44
24
products
59
5
categories
1
8
subcategories
3
12
grocers
11
$5.71
price per oz
$1.77
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Four Sigmatic▭ Peet's Coffee
Distribution · 30% of score50·46
carried in 12 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Four Sigmatic
only Peet's Coffee
no top category Four Sigmatic doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Four Sigmatic · Peet's Coffee
