Gogo Squeez vs North Coast Organic · Bay Area shelf head-to-head
Gogo Squeez and North Coast Organic, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Gogo Squeez carries more Brand PowerNorth Coast Organic is in more Bay Area grocersGogo Squeez fields the deeper lineup
Gogo Squeez
North Coast Organic
57
brand power
50
26
products
20
6
categories
2
15
grocers
17
42.6¢
price per oz
31.6¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Gogo Squeez▭ North Coast Organic
Distribution · 30% of score63·71
G
carried in 15 of 24 Bay Area grocers·carried in 17 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Gogo Squeez
only North Coast Organic
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Gogo Squeez · North Coast Organic
