Gorgie vs Just Ingredients · Bay Area shelf head-to-head
Gorgie and Just Ingredients, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Just Ingredients carries more Brand PowerGorgie is in more Bay Area grocersJust Ingredients fields the deeper lineup
Gorgie
Just Ingredients
19
brand power
34
5
products
13
1
categories
7
3
grocers
2
$3.47
avg price
$5.64
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Gorgie▭ Just Ingredients
Distribution · 30% of score13·8
G
carried in 3 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Gorgie
no top category Just Ingredients doesn’t also play in.
only Just Ingredients
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Gorgie · 2
only Just Ingredients · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Gorgie · Just Ingredients
