Grainsong vs Dave's Killer Bread · Bay Area shelf head-to-head
Grainsong and Dave's Killer Bread, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Dave's Killer Bread carries more Brand PowerDave's Killer Bread is in more Bay Area grocersDave's Killer Bread fields the deeper lineup
Grainsong
Dave's Killer Bread
20
brand power
61
8
products
52
2
categories
4
5
subcategories
14
1
grocers
21
$17.27
avg price
$8.51
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Grainsong▭ Dave's Killer Bread
Distribution · 30% of score4·88
G
carried in 1 of 24 Bay Area grocers·carried in 21 of 24 Bay Area grocers
Depth · 25% of score49
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Grainsong
only Dave's Killer Bread
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Grainsong · 0
no exclusive doors — everywhere Grainsong is, Dave's Killer Bread is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Grainsong · Dave's Killer Bread
