Hummingbird vs Royal Himalayan · Bay Area shelf head-to-head
Hummingbird and Royal Himalayan, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Hummingbird carries more Brand PowerHummingbird is in more Bay Area grocersHummingbird fields the deeper lineup
Hummingbird
Royal Himalayan
39
brand power
0
25
products
4
6
categories
2
13
subcategories
2
4
grocers
1
$21.58
avg price
$11.14
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Hummingbird▭ Royal Himalayan
Distribution · 30% of score17·4
R
carried in 4 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score88
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Hummingbird
only Royal Himalayan
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Hummingbird · 3
only Royal Himalayan · 0
no exclusive doors — everywhere Royal Himalayan is, Hummingbird is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Hummingbird · Royal Himalayan