Isigny Ste Mère vs Clover Farms · Bay Area shelf head-to-head
Isigny Ste Mère and Clover Farms, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Clover Farms carries more Brand PowerClover Farms is in more Bay Area grocersIsigny Ste Mère sits further up the premium end
Isigny Ste Mère
Clover Farms
47
brand power
67
15
products
17
4
categories
7
6
subcategories
9
11
grocers
17
$1.34
price per oz
69.3¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Isigny Ste Mère▭ Clover Farms
Distribution · 30% of score46·71
carried in 11 of 24 Bay Area grocers·carried in 17 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Cream3 vs 1 SKUs
only Clover Farms
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Isigny Ste Mère · 2
only Clover Farms · 8
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Isigny Ste Mère · Clover Farms