Jose Gourmet vs Mouettes D’arvor · Bay Area shelf head-to-head
Jose Gourmet and Mouettes D’arvor, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Jose Gourmet carries more Brand PowerJose Gourmet is in more Bay Area grocersJose Gourmet fields the deeper lineup
Jose Gourmet
Mouettes D’arvor
40
brand power
0
48
products
2
5
categories
1
9
subcategories
2
5
grocers
1
$13.94
avg price
$9.89
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Jose Gourmet▭ Mouettes D’arvor
Distribution · 30% of score21·4
M
carried in 5 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score98
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Jose Gourmet
only Mouettes D’arvor
no top category Jose Gourmet doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Jose Gourmet · 4
only Mouettes D’arvor · 0
no exclusive doors — everywhere Mouettes D’arvor is, Jose Gourmet is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Jose Gourmet · Mouettes D’arvor