Reading the shelf…
José Gourmet specializes in creating gourmet products that highlight the rich culinary traditions of Portugal. With a focus on quality and fair trade, the brand offers a diverse range of items, including unique jams, seafood delicacies, and savory pâtés. Each product is crafted with carefully selected ingredients, reflecting José Gourmet's dedication to enhancing the relationship between quality production and consumption.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 5 of 24 Bay Area grocers. how many stores stock the brand.
48 products in the catalog. how deep the product line is (saturating).
spans 5 categories · 9 subcategories. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Jose Gourmet (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Jose Gourmet · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Jose Gourmet in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
the full Jose Gourmet lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.




































14 storefronts across 5 grocers carry it · tap a pin to open the store.
Bay Area grocers where neither the digital catalog nor our shelf photos show Jose Gourmet· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Jose Gourmet Tuna Fillets in Olive Oil · its most-distributed SKU (1 door) in Canned Tuna, the biggest opening. The closest open door is Mill Valley Market · 2 rivals already on that shelf.
~1% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 80% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
already on that shelf: patagonia provisions, matiz
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.
Bay Area stores already carrying Jose Gourmetthat meaningfully merchandise other categories it sells but isn't in here yet · ranked by open categories. A door already won, with room on adjacent shelves.
open here: Canned Sardines, Canned Tuna, Olive Oils · +2 more
open here: Canned Mackerel, Canned Tuna, Olive Oils · +1 more
open here: Canned Tuna, Olive Oils, Other Canned Seafood · +1 more
open here: Pates and Meat Spreads, Smoked Salmon
open here: Olive Oils
open = the store meaningfully carries that category (real depth, not a token SKU) and Jose Gourmet sells it elsewhere but has no SKU here.