Lotus Foods vs Annie Chun's · Bay Area shelf head-to-head
Lotus Foods and Annie Chun's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Lotus Foods carries more Brand PowerLotus Foods is in more Bay Area grocersLotus Foods fields the deeper lineup
Lotus Foods
Annie Chun's
54
brand power
29
28
products
22
4
categories
5
9
subcategories
7
17
grocers
9
75.2¢
price per oz
78.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Lotus Foods▭ Annie Chun's
Distribution · 30% of score71·38
carried in 17 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Pasta & Noodles1 vs 1 SKUs
only Annie Chun's
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Lotus Foods · 8
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Lotus Foods · Annie Chun's
