Marou Faiseurs De Chocolat vs Hu · Bay Area shelf head-to-head
Marou Faiseurs De Chocolat and Hu, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Hu carries more Brand PowerHu is in more Bay Area grocersHu fields the deeper lineupMarou Faiseurs De Chocolat sits further up the premium end
Marou Faiseurs De Chocolat
Hu
26
brand power
55
14
products
31
2
categories
6
5
grocers
18
$4.96
price per oz
$3.04
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Marou Faiseurs De Chocolat▭ Hu
Distribution · 30% of score21·75
M
carried in 5 of 24 Bay Area grocers·carried in 18 of 24 Bay Area grocers
Depth · 25% of score69
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Marou Faiseurs De Chocolat
no top category Hu doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Marou Faiseurs De Chocolat · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Marou Faiseurs De Chocolat · Hu
