Marys Chicken vs Mary's · Bay Area shelf head-to-head
Marys Chicken and Mary's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Mary's carries more Brand PowerMary's is in more Bay Area grocersMary's fields the deeper lineup
Marys Chicken
Mary's
11
brand power
60
2
products
63
1
categories
6
2
subcategories
23
2
grocers
12
$17.69
avg price
$14.19
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Marys Chicken▭ Mary's
Distribution · 30% of score8·50
M
carried in 2 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score15·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Marys Chicken
no top category Mary's doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Marys Chicken · 0
no exclusive doors — everywhere Marys Chicken is, Mary's is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Marys Chicken · Mary's