Missy J's vs Hu · Bay Area shelf head-to-head
Missy J's and Hu, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Hu carries more Brand PowerHu is in more Bay Area grocersHu fields the deeper lineup
Missy J's
Hu
9
brand power
55
9
products
31
4
categories
6
4
grocers
18
$1.66
price per oz
$3.04
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Missy J's▭ Hu
Distribution · 30% of score17·75
M
carried in 4 of 24 Bay Area grocers·carried in 18 of 24 Bay Area grocers
Depth · 25% of score53·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Missy J's
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Missy J's · 0
no exclusive doors — everywhere Missy J's is, Hu is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Missy J's · Hu