O Olive Oil & Vinegar vs Sutter Buttes Olive Oil Company · Bay Area shelf head-to-head
O Olive Oil & Vinegar and Sutter Buttes Olive Oil Company, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
O Olive Oil & Vinegar carries more Brand PowerO Olive Oil & Vinegar is in more Bay Area grocersO Olive Oil & Vinegar fields the deeper lineup
O Olive Oil & Vinegar
Sutter Buttes Olive Oil Company
47
brand power
0
25
products
2
4
categories
2
8
subcategories
2
15
grocers
1
$14.14
avg price
$14.49
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ O Olive Oil & Vinegar▭ Sutter Buttes Olive Oil Company
Distribution · 30% of score63·4
S
carried in 15 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only O Olive Oil & Vinegar
only Sutter Buttes Olive Oil Company
no top category O Olive Oil & Vinegar doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: O Olive Oil & Vinegar · Sutter Buttes Olive Oil Company