Pomì vs Smart Juice · Bay Area shelf head-to-head
Pomì and Smart Juice, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Pomì carries more Brand PowerPomì is in more Bay Area grocersPomì fields the deeper lineup
Pomì
Smart Juice
65
brand power
12
27
products
3
5
categories
1
9
subcategories
3
18
grocers
3
38.1¢
price per fl oz
30.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Pomì▭ Smart Juice
Distribution · 30% of score75·13
P
S
carried in 18 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score89·22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Pomì
only Smart Juice
no top category Pomì doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Pomì · Smart Juice
