Ronda's Fine Foods vs Bitchin' Sauce · Bay Area shelf head-to-head
Ronda's Fine Foods and Bitchin' Sauce, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Bitchin' Sauce carries more Brand PowerBitchin' Sauce is in more Bay Area grocersBitchin' Sauce fields the deeper lineupRonda's Fine Foods sits further up the premium end
Ronda's Fine Foods
Bitchin' Sauce
23
brand power
54
6
products
17
2
categories
7
7
grocers
17
$1.39
price per oz
94.7¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Ronda's Fine Foods▭ Bitchin' Sauce
Distribution · 30% of score29·71
R
carried in 7 of 24 Bay Area grocers·carried in 17 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Ronda's Fine Foods
no top category Bitchin' Sauce doesn’t also play in.
only Bitchin' Sauce
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Ronda's Fine Foods · 1
only Bitchin' Sauce · 11
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Ronda's Fine Foods · Bitchin' Sauce
