Rudi's vs Canyon Bakehouse · Bay Area shelf head-to-head
Rudi's and Canyon Bakehouse, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Canyon Bakehouse is in more Bay Area grocersRudi's fields the deeper lineupCanyon Bakehouse sits further up the premium end
Rudi's
Canyon Bakehouse
45
brand power
41
26
products
18
5
categories
2
12
subcategories
9
12
grocers
14
36.7¢
price per oz
58.4¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Rudi's▭ Canyon Bakehouse
Distribution · 30% of score50·58
carried in 12 of 24 Bay Area grocers·carried in 14 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Rudi's
only Canyon Bakehouse
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Rudi's · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Rudi's · Canyon Bakehouse
