Smart Juice vs Pomì · Bay Area shelf head-to-head
Smart Juice and Pomì, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Pomì carries more Brand PowerPomì is in more Bay Area grocersPomì fields the deeper lineup
Smart Juice
Pomì
12
brand power
65
3
products
27
1
categories
5
3
subcategories
9
3
grocers
18
30.1¢
price per fl oz
38.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Smart Juice▭ Pomì
Distribution · 30% of score13·75
S
P
carried in 3 of 24 Bay Area grocers·carried in 18 of 24 Bay Area grocers
Depth · 25% of score22·89
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Smart Juice
no top category Pomì doesn’t also play in.
only Pomì
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Smart Juice · 0
no exclusive doors — everywhere Smart Juice is, Pomì is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Smart Juice · Pomì
