The Organic Gourmet vs Edward & Sons · Bay Area shelf head-to-head
The Organic Gourmet and Edward & Sons, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Edward & Sons carries more Brand PowerEdward & Sons is in more Bay Area grocersEdward & Sons fields the deeper lineup
The Organic Gourmet
Edward & Sons
0
brand power
57
2
products
26
1
categories
11
1
grocers
16
$4.39
avg price
$5.21
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ The Organic Gourmet▭ Edward & Sons
Distribution · 30% of score4·67
T
carried in 1 of 24 Bay Area grocers·carried in 16 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only The Organic Gourmet
no top category Edward & Sons doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only The Organic Gourmet · 0
no exclusive doors — everywhere The Organic Gourmet is, Edward & Sons is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: The Organic Gourmet · Edward & Sons