Uncle Matt's vs Zevia · Bay Area shelf head-to-head
Uncle Matt's and Zevia, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Zevia carries more Brand PowerZevia is in more Bay Area grocersZevia fields the deeper lineup
Uncle Matt's
Zevia
18
brand power
48
6
products
51
2
categories
4
1
grocers
10
$6.81
avg price
$8.80
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Uncle Matt's▭ Zevia
Distribution · 30% of score4·42
U
carried in 1 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth · 25% of score39·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Uncle Matt's
only Zevia
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Uncle Matt's · 0
no exclusive doors — everywhere Uncle Matt's is, Zevia is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Uncle Matt's · Zevia