Walden Farms vs Ken's Steak House · Bay Area shelf head-to-head
Walden Farms and Ken's Steak House, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Ken's Steak House carries more Brand PowerKen's Steak House is in more Bay Area grocersKen's Steak House fields the deeper lineup
Walden Farms
Ken's Steak House
29
brand power
34
13
products
18
3
categories
2
8
subcategories
10
4
grocers
6
$6.47
avg price
$6.54
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Walden Farms▭ Ken's Steak House
Distribution · 30% of score17·25
W
K
carried in 4 of 24 Bay Area grocers·carried in 6 of 24 Bay Area grocers
Depth · 25% of score66·78
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Walden Farms
only Ken's Steak House
no top category Walden Farms doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Walden Farms · 2
only Ken's Steak House · 4
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Walden Farms · Ken's Steak House
