Yo Mama's Foods vs Carbone · Bay Area shelf head-to-head
Yo Mama's Foods and Carbone, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Carbone carries more Brand PowerCarbone is in more Bay Area grocersYo Mama's Foods fields the deeper lineupCarbone sits further up the premium end
Yo Mama's Foods
Carbone
36
brand power
47
57
products
26
3
categories
1
6
subcategories
3
4
grocers
15
42.2¢
price per oz
53.3¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Yo Mama's Foods▭ Carbone
Distribution · 30% of score17·63
Y
carried in 4 of 24 Bay Area grocers·carried in 15 of 24 Bay Area grocers
Depth · 25% of score99
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Yo Mama's Foods
only Carbone
no top category Yo Mama's Foods doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Yo Mama's Foods · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Yo Mama's Foods · Carbone
