full moon
Full Moon specializes in crafting small-batch syrups and cocktail essentials using natural and organic ingredients, often sourced from Alaska. Its product range includes unique flavor combinations such as Cardamom Vanilla, Jalapeno Lime, and Lavender, designed to enhance both alcoholic and non-alcoholic beverages. Full Moon's offerings are ideal for those seeking to elevate their drink experiences with artisanal quality and innovative flavors.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 2 of 24 Bay Area grocers. how many stores stock the brand.
14 products in the catalog. how deep the product line is (saturating).
spans 2 categories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Full Moon (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Full Moon · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Full Moon in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
the full Full Moon lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.
Sold at
Where to find Full Moon · Bay Area
5 storefronts across 2 grocers carry it · tap a pin to open the store.
Opportunities
New doors · no Full Moon in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Full Moon· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Full Moon Chicken Jerky Hip and Joint · its most-distributed SKU (1 door) in Dog Treats, the biggest opening. The closest open door is Andronico's Community Markets · 3 rivals already on that shelf.
