Reading the shelf…
Wan Ja Shan runs 4 products across 2 categories, stocked in 10 of 24 Bay Area grocers. Its biggest footprint is condiments, at <1% of the shelf. A niche presence · Brand Power 25/100.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 10 of 24 Bay Area grocers. how many stores stock the brand.
4 products in the catalog. how deep the product line is (saturating).
spans 2 categories · 4 subcategories. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Wan Ja Shan (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Wan Ja Shan · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Wan Ja Shan in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
every Wan Ja Shan product in stock, cheapest first.
Bay Area stores already carrying Wan Ja Shanthat meaningfully merchandise other categories it sells but isn't in here yet · ranked by open categories. A door already won, with room on adjacent shelves.
~0% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 38% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
24 storefronts across 10 grocers carry it · tap a pin to open the store.
open here: Other Sauces, Worcestershire Sauce
open = the store meaningfully carries that category (real depth, not a token SKU) and Wan Ja Shan sells it elsewhere but has no SKU here.