san-j
San-J is a renowned Japanese food manufacturer with a legacy dating back to 1804, specializing in tamari soy sauce and Asian cooking sauces. The company is committed to quality, utilizing traditional fermentation methods and offering a range of gluten-free, non-GMO, and kosher-certified products.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 18 of 24 Bay Area grocers. how many stores stock the brand.
19 products in the catalog. how deep the product line is (saturating).
spans 3 categories · 8 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are San-j (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as San-j · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to San-j in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
the full San-j lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.
Sold at
Find San-j online
Where to find San-j · Bay Area
Opportunities
New doors · no San-j in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show San-j· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with San-J Tamari, Organic, Reduced Sodium · its most-distributed SKU (13 doors) in Soy Sauces, the biggest opening. The closest open door is Target · 2 rivals already on that shelf.
