Gotham Greens vs Gina's Pesto · Bay Area shelf head-to-head
Gotham Greens and Gina's Pesto, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Gotham Greens carries more Brand PowerGina's Pesto is in more Bay Area grocersGotham Greens fields the deeper lineup
Gotham Greens
Gina's Pesto
40
brand power
22
12
products
2
5
categories
1
5
grocers
8
$1.66
price per oz
$1.58
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Gotham Greens▭ Gina's Pesto
Distribution · 30% of score21·33
G
G
carried in 5 of 24 Bay Area grocers·carried in 8 of 24 Bay Area grocers
Depth · 25% of score63·15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Gotham Greens
only Gina's Pesto
no top category Gotham Greens doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Gotham Greens · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Gotham Greens · Gina's Pesto