Heirloom Hills vs Solely · Bay Area shelf head-to-head
Heirloom Hills and Solely, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Solely carries more Brand PowerSolely is in more Bay Area grocersSolely fields the deeper lineupHeirloom Hills sits further up the premium end
Heirloom Hills
Solely
15
brand power
40
5
products
16
1
categories
5
2
subcategories
6
2
grocers
11
$11.19
avg price
$7.71
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Heirloom Hills▭ Solely
Distribution · 30% of score8·46
H
carried in 2 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Heirloom Hills
no top category Solely doesn’t also play in.
only Solely
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Heirloom Hills · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Heirloom Hills · Solely
