Hibar vs Weleda · Bay Area shelf head-to-head
Hibar and Weleda, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Weleda carries more Brand PowerWeleda fields the deeper lineup
Hibar
Weleda
35
brand power
49
15
products
45
4
categories
8
6
subcategories
13
3
grocers
3
$6.00
price per oz
$37.68
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Hibar▭ Weleda
Distribution · 30% of score13·13
carried in 3 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Body Care2 vs 18 SKUs
<1% of shelf
only Hibar
only Weleda
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Hibar · 1
only Weleda · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Hibar · Weleda
