Hop Wtr vs Hoptea · Bay Area shelf head-to-head
Hop Wtr and Hoptea, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Hop Wtr carries more Brand PowerHop Wtr is in more Bay Area grocersHop Wtr fields the deeper lineup
Hop Wtr
Hoptea
43
brand power
13
24
products
3
6
categories
2
8
grocers
2
$11.37
avg price
$3.87
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Hop Wtr▭ Hoptea
Distribution · 30% of score33·8
H
carried in 8 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score86·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Hop Wtr
only Hoptea
no top category Hop Wtr doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Hop Wtr · 6
only Hoptea · 0
no exclusive doors — everywhere Hoptea is, Hop Wtr is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Hop Wtr · Hoptea
