Made For Meat vs Kinder's · Bay Area shelf head-to-head
Made For Meat and Kinder's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Kinder's carries more Brand PowerKinder's is in more Bay Area grocersKinder's fields the deeper lineup
Made For Meat
Kinder's
13
brand power
60
3
products
96
2
categories
6
2
subcategories
15
1
grocers
14
$5.99
avg price
$7.06
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Made For Meat▭ Kinder's
Distribution · 30% of score4·58
M
carried in 1 of 24 Bay Area grocers·carried in 14 of 24 Bay Area grocers
Depth · 25% of score22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Made For Meat
no top category Kinder's doesn’t also play in.
only Kinder's
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Made For Meat · 0
no exclusive doors — everywhere Made For Meat is, Kinder's is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Made For Meat · Kinder's