Majans Bhuja vs Hapi Snacks · Bay Area shelf head-to-head
Majans Bhuja and Hapi Snacks, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Hapi Snacks carries more Brand PowerHapi Snacks is in more Bay Area grocersHapi Snacks fields the deeper lineup
Majans Bhuja
Hapi Snacks
20
brand power
25
3
products
18
1
categories
7
2
subcategories
8
4
grocers
5
$1.04
price per oz
$1.14
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Majans Bhuja▭ Hapi Snacks
Distribution · 30% of score17·21
M
H
carried in 4 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score22·78
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Majans Bhuja
no top category Hapi Snacks doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Majans Bhuja · 2
only Hapi Snacks · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Majans Bhuja · Hapi Snacks