Maya Kaimal vs Mr. Kook's · Bay Area shelf head-to-head
Maya Kaimal and Mr. Kook's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Maya Kaimal carries more Brand PowerMaya Kaimal is in more Bay Area grocersMaya Kaimal fields the deeper lineup
Maya Kaimal
Mr. Kook's
57
brand power
12
31
products
4
5
categories
1
7
subcategories
1
16
grocers
1
$6.68
avg price
$8.99
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Maya Kaimal▭ Mr. Kook's
Distribution · 30% of score67·4
M
carried in 16 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score92
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Maya Kaimal
only Mr. Kook's
no top category Maya Kaimal doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Maya Kaimal · Mr. Kook's