Muir Glen vs Sweet Creek Foods · Bay Area shelf head-to-head
Muir Glen and Sweet Creek Foods, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Muir Glen carries more Brand PowerMuir Glen is in more Bay Area grocersMuir Glen fields the deeper lineupSweet Creek Foods sits further up the premium end
Muir Glen
Sweet Creek Foods
57
brand power
36
31
products
21
4
categories
6
8
subcategories
8
18
grocers
3
31.2¢
price per oz
71.3¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Muir Glen▭ Sweet Creek Foods
Distribution · 30% of score75·13
S
carried in 18 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score92
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Muir Glen
only Sweet Creek Foods
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Muir Glen · Sweet Creek Foods
