Napa Valley Naturals vs Bariani Olive Oil · Bay Area shelf head-to-head
Napa Valley Naturals and Bariani Olive Oil, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Napa Valley Naturals carries more Brand PowerBariani Olive Oil is in more Bay Area grocersNapa Valley Naturals fields the deeper lineupBariani Olive Oil sits further up the premium end
Napa Valley Naturals
Bariani Olive Oil
49
brand power
38
16
products
9
4
categories
3
9
subcategories
4
15
grocers
16
85.1¢
price per fl oz
$1.42
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Napa Valley Naturals▭ Bariani Olive Oil
Distribution · 30% of score63·67
N
carried in 15 of 24 Bay Area grocers·carried in 16 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Napa Valley Naturals
only Bariani Olive Oil
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Napa Valley Naturals · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Napa Valley Naturals · Bariani Olive Oil
