North Country Smokehouse vs Olympia Provisions · Bay Area shelf head-to-head
North Country Smokehouse and Olympia Provisions, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Olympia Provisions is in more Bay Area grocersNorth Country Smokehouse sits further up the premium end
North Country Smokehouse
Olympia Provisions
37
brand power
38
11
products
9
6
categories
3
6
subcategories
8
4
grocers
10
$1.80
price per oz
65.5¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ North Country Smokehouse▭ Olympia Provisions
Distribution · 30% of score17·42
carried in 4 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Cured Meats2 vs 2 SKUs
only North Country Smokehouse
only Olympia Provisions
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only North Country Smokehouse · 1
only Olympia Provisions · 7
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: North Country Smokehouse · Olympia Provisions
