One Degree Organic Foods vs Nature's Path · Bay Area shelf head-to-head
One Degree Organic Foods and Nature's Path, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Nature's Path carries more Brand PowerNature's Path is in more Bay Area grocersNature's Path fields the deeper lineup
One Degree Organic Foods
Nature's Path
52
brand power
69
23
products
83
7
categories
9
14
grocers
20
59.2¢
price per oz
57.3¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ One Degree Organic Foods▭ Nature's Path
Distribution · 30% of score58·83
carried in 14 of 24 Bay Area grocers·carried in 20 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Cereal5 vs 37 SKUs
only One Degree Organic Foods
only Nature's Path
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: One Degree Organic Foods · Nature's Path
