Quorn vs Gardein · Bay Area shelf head-to-head
Quorn and Gardein, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Gardein carries more Brand PowerGardein is in more Bay Area grocersGardein fields the deeper lineup
Quorn
Gardein
32
brand power
53
9
products
19
2
categories
4
3
subcategories
6
7
grocers
10
82.9¢
price per oz
79.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Quorn▭ Gardein
Distribution · 30% of score29·42
carried in 7 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Meat Substitutes2 vs 4 SKUs
only Quorn
no top category Gardein doesn’t also play in.
only Gardein
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Quorn · 2
only Gardein · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Quorn · Gardein
