Sweetleaf vs Lakanto · Bay Area shelf head-to-head
Sweetleaf and Lakanto, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Lakanto carries more Brand PowerLakanto is in more Bay Area grocers
Sweetleaf
Lakanto
37
brand power
49
18
products
17
2
categories
7
11
grocers
14
$4.76
price per fl oz
$4.18
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Sweetleaf▭ Lakanto
Distribution · 30% of score46·58
carried in 11 of 24 Bay Area grocers·carried in 14 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Sweetleaf
no top category Lakanto doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Sweetleaf · 2
only Lakanto · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Sweetleaf · Lakanto
