The Inspired Cookie Co. vs Mollie Stone's · Bay Area shelf head-to-head
The Inspired Cookie Co. and Mollie Stone's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Mollie Stone's carries more Brand PowerMollie Stone's fields the deeper lineupThe Inspired Cookie Co. sits further up the premium end
The Inspired Cookie Co.
Mollie Stone's
19
brand power
52
3
products
114
2
categories
31
2
subcategories
32
5
grocers
5
$1.81
price per oz
91.7¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ The Inspired Cookie Co.▭ Mollie Stone's
Distribution · 30% of score21·21
T
carried in 5 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only The Inspired Cookie Co. · 4
only Mollie Stone's · 4
both sides measured by the same instruments on the same shelves · see each brand’s full page: The Inspired Cookie Co. · Mollie Stone's