earth's best
Earth's Best is a leading brand in organic baby and toddler foods, offering a range of products including infant formulas, purees, snacks, and frozen meals. Founded in 1985, the brand is committed to using organic ingredients sourced through sustainable practices, ensuring high-quality nutrition for young children.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 13 of 24 Bay Area grocers. how many stores stock the brand.
37 products in the catalog. how deep the product line is (saturating).
spans 9 categories · 11 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Earth's Best (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Earth's Best · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Earth's Best in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
every Earth's Best product in stock, cheapest first.
Sold at
Find Earth's Best online
Where to find Earth's Best · Bay Area
Opportunities
New doors · no Earth's Best in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Earth's Best· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Earth's Best Organic Strawberry Banana Fruit Yogurt Smoothie 4.2 oz · its most-distributed SKU (7 doors) in Baby Food Purees, the biggest opening. The closest open door is Pacific Market · 3 rivals already on that shelf.
