Bay Area · 17 grocers · Locked up❄️ heat 0 · COOL
the madeleines aisle
Bay Area's madeleines aisle is a concentrated shelf a few brands dominate: 33 products from 7 brands across 17 grocers. sugar bowl bakery owns the most shelf · 79% of SKUs, ahead of st michel. Verdict: locked up · one or two brands dominate · hard to break in (opportunity 78/100).
33
products
7
brands
$8.59
avg price
$0.58-$1.30 /oz
typical range
More in Pastries
Who owns the shelf
brands by share of the madeleines shelf.
Brand positioning
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
scale
Color:indulgentbetter-for-you
Size:total brand reach (SKUs across all aisles)
All stores combined.
Market structure
32
lowBrand competition
how many brands compete
24
lowVariety of offers
how differentiated the shelf is
47
medTop-brand grip
how much a few brands dominate
78
highLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0-100.
Top products
the madeleines products in the most Bay Area grocers · widest distribution first.
Sugar Bowl Bakery Madeleines
$6.9911 grocers
Sugar Bowl Bakery Madeleines, Dipped
$7.093 grocers
Sugar Bowl Bakery Pumpkin Spice Madeleines
$6.492 grocers
no image
Sugar Bowl Bakery Madeleines
$9.692 grocers
Sugar Bowl Bakery Madeleines Buttery Soft & Subtly Sweet French Cookie
$1.991 grocer
Favorite Day Bakery Madeleine & Brownie Tiny Treats
$5.691 grocer
Favorite Day Bakery Madeleine Tiny Treats
$5.691 grocer
Sugar Bowl Bakery, Madeleine Cookies, 1 oz, 28-Count
$8.321 grocer
World Market Maison Colibri Plain Madeleines
$8.991 grocer
Overjoyed Madeleines
$8.991 grocer