Bay Area · 16 grocers · Greenfield
the turkey bacon aisle
Bay Area's turkey bacon aisle is a competitive shelf with clear leaders: 33 products from 10 brands across 16 grocers. godshall's owns the most shelf · 40% of SKUs, ahead of wellshire. Store brands hold 9%. The shelf leans organic · 6% of SKUs carry that claim. Verdict: greenfield · wide open · room for a new brand (opportunity 81/100).
33
products
10
brands
$9.86
avg price
$0.84-$1.70 /oz
typical range
More in Pork Alternatives
Who owns the shelf
brands by share of the turkey bacon shelf.
How it's positioned
Market structure
43
medBrand competition
how many brands compete
33
lowVariety of offers
how differentiated the shelf is
24
lowTop-brand grip
how much a few brands dominate
81
highLaunch whitespace
room for a new brand
store-brand share: 9% · scores 0-100.
Top products
the turkey bacon products in the most Bay Area grocers · widest distribution first.
Applegate Hickory Smoked Uncured Turkey Bacon
$11.098 grocers
Diestel Family Ranch Turkey Bacon
$6.695 grocers
Applegate Uncured Turkey Bacon
$7.794 grocers
Wellshire Organic Uncured Turkey Bacon
$7.992 grocers
JENNIE-O TURKEY STORE Jennie-O® Turkey Bacon
$5.991 grocer
Sprouts Uncured Turkey Bacon
$5.991 grocer
Oscar Mayer Gluten Free Fully Cooked Turkey Bacon with 55% Less Fat & 44% Less Sodium
$6.991 grocer
Sprouts Organic Uncured Turkey Bacon
$6.991 grocer
Signature SELECT Uncured Turkey Bacon
$8.991 grocer
Godshall's Organic Uncured Turkey Bacon
$8.991 grocer