Artisana vs Lotus · Bay Area shelf head-to-head
Artisana and Lotus, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Artisana carries more Brand PowerArtisana is in more Bay Area grocersArtisana fields the deeper lineupArtisana sits further up the premium end
Artisana
Lotus
47
brand power
27
15
products
4
6
categories
3
8
subcategories
3
13
grocers
6
$15.07
avg price
$6.25
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Artisana▭ Lotus
Distribution · 30% of score54·25
L
carried in 13 of 24 Bay Area grocers·carried in 6 of 24 Bay Area grocers
Depth · 25% of score71·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Artisana
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Artisana · Lotus